Cookie Policy

Cookie Policy

Cookie Policy

This Cookie Policy explains how BOLD DESIGN COLLECTION S.R.L., the operator of the atelierrebul.ro website, uses cookies and similar technologies for the operation of the website, storing certain preferences, analyzing website usage, and carrying out marketing and advertising activities.

The atelierrebul.ro website is operated by:

BOLD DESIGN COLLECTION S.R.L.
Registered office: Bucharest, Sector 3, 45 Unirii Boulevard, Block E3, TR 2+3, Mezzanine Floor
Postal code: 030824
Trade Register: J2020009763407
EUID: ROONRC.J2020009763407
Tax ID: RO 42910222
Email: contact@atelierrebul.ro
Phone: 0784 225 355

Cookies are used in accordance with applicable data protection and electronic communications legislation, including Regulation (EU) 2016/679 ("GDPR") and Law no. 506/2004.


1. What are cookies and similar technologies

Cookies are small files stored on the user's device when they access a website.

They may enable, among other things:

  • the operation of the shopping cart;

  • storing the selected language, country, or currency;

  • maintaining the session and authentication;

  • storing certain preferences;

  • measuring website usage;

  • analyzing interactions with pages and products;

  • measuring the effectiveness of advertising campaigns;

  • displaying relevant communications and advertisements.

The website may also use technologies similar to cookies, such as pixels, tags, local identifiers, local storage, or other technical mechanisms used by the Shopify platform and integrated services.


2. Categories of cookies used

2.1. Strictly necessary cookies

These cookies are necessary to provide the website's basic functions and the services requested by the user, such as navigation, security, region or currency selection, shopping cart usage, authentication, and order completion.

Strictly necessary cookies are not subject to consent when they are essential to providing the service requested by the user.

Blocking them directly in the browser may cause certain website functions to operate improperly.

Among the strictly necessary cookies used or that may be used by the website are:

Cookie Provider Purpose Estimated duration
_shopify_essential Shopify Contains information necessary for the secure operation of the store and Shopify services up to 1 year
cart_currency Shopify Remembers the currency associated with the shopping cart approximately 14 days
localization Shopify Remembers information about the selected country, region, or location up to 1 year

Depending on the actions taken on the website, Shopify may also use other strictly necessary cookies for the cart, authentication, checkout, security, discount codes, or customer account.


2.2. Functional and preference cookies

These cookies allow certain options or interface states to be remembered and help provide additional website functionality.

In the website's current technical configuration, the following have been identified, among others:

Cookie Provider Purpose Estimated duration
mailerlite_forms_shown_* MailerLite Remembers whether a MailerLite form or popup has been displayed to manage how frequently it is presented to the user approximately 30 days
baMet_visit technical store integration Temporarily stores a state associated with the visit and website functionality approximately 30 minutes

In the current configuration, these functional cookies may be present before the user expresses their preference regarding analytics and marketing cookies. They do not activate advertising and analytics services on their own.


2.3. Analytics and performance cookies

These cookies allow us to understand how users interact with the website, analyze its performance, and improve the browsing experience.

Cookies in this category are activated only after the user gives their consent.

The website currently uses services such as Google Analytics 4, Shopify Analytics, and Microsoft Clarity.

Google Analytics 4

Cookie Purpose Estimated duration
_ga Distinguishes users and allows website usage to be measured up to 2 years
_ga_* Maintains session information for the Google Analytics property used by the website up to 2 years

In the current implementation, the property-specific cookie _ga_V0VR972J44, for example, may be used.

Shopify Analytics

The following cookies may be used:

Cookie Purpose Estimated duration
_shopify_s Analysis of sessions and store usage short duration / session
_shopify_y Analysis of store usage and differentiation of visitors up to 1 year
_shopify_analytics Functionality associated with Shopify analytics services and measurement preferences up to 1 year

Microsoft Clarity

The website uses Microsoft Clarity to understand how visitors interact with the site's pages, including through tools such as heatmaps and session recordings.

The following may be used:

Cookie Purpose Estimated duration
_clck Stores a Clarity pseudonymized identifier and certain website preferences up to 1 year
_clsk Associates multiple page views with the same Clarity session approximately 1 day

The data collected through these services is used for statistics, analyzing website usage, and improving the user experience.

The technical cookie baMet_baEvs, which has a short duration, may also be used to measure interactions or events within an active store integration.

Legal basis for processing personal data for analytics and performance purposes: user consent, in accordance with Art. 6(1)(a) GDPR.


2.4. Marketing and advertising cookies

These cookies are used to measure the effectiveness of advertising campaigns, attribute conversions, create audiences, and, depending on user preferences, personalize advertising communications.

Marketing and advertising cookies are activated only after the user gives their consent.

In the website's current configuration, the following may be used:

Cookie Provider Purpose Estimated duration
_gcl_au Google Ads Measuring the effectiveness of campaigns and attributing conversions from Google ads approximately 90 days
_fbp Meta Browser identification for measuring advertising, attributing conversions, and analytics services approximately 90 days
_ttp TikTok Measuring campaign performance, attributing events, and TikTok advertising functionality up to approximately 13 months
_shopify_marketing Shopify Functionality and preferences associated with Shopify marketing services up to 1 year

Google, Meta, and TikTok may also use other similar technologies, identifiers, or server-side mechanisms to measure and attribute events, in accordance with their own policies and user consent options.

Legal basis for processing personal data for marketing and advertising purposes: user consent, in accordance with Art. 6(1)(a) GDPR.


3. Third-party services used

The website may use services provided by third parties, including:

  • Shopify, for the operation of the e-commerce platform;

  • Google Analytics and Google Ads, for analytics, measuring conversions, and advertising;

  • Meta, for measuring campaign performance and advertising;

  • TikTok, for measuring and optimizing campaigns;

  • Microsoft Clarity, for analyzing browsing behavior, heatmaps, and session recordings;

  • MailerLite, for forms, newsletters, and managing certain form-related functionality.

These providers may process information in accordance with their own privacy policies and may use infrastructure located in other countries.

For additional information about data recipients and any data transfers, please also consult the Privacy Policy available on the website.

In certain situations, the browser may also display cookies set directly on third-party provider domains, such as domains belonging to Google. These are not first-party cookies of atelierrebul.ro and are managed by the respective provider.


4. User consent

Upon first accessing the website, the user is presented with a mechanism for managing cookie preferences.

The user can:

  • accept optional cookies;

  • refuse optional cookies;

  • view and modify available preferences.

In the website's current configuration, Google Analytics, Google Ads, Meta, Microsoft Clarity, TikTok, and other optional analytics or marketing cookies described above are not activated before consent is given and remain disabled if consent is refused.

Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.


5. Modifying or withdrawing consent

The user can modify their cookie options using the cookie preference management feature available on the website.

Consent can be withdrawn at any time.

The user can also control, block, or delete cookies directly from the settings of the browser being used.

Blocking all cookies, including strictly necessary ones, may cause certain website functions to operate improperly, such as the shopping cart, location, authentication, or checkout.


6. Cookie duration

Cookies may be:

  • session cookies, in which case they are deleted when the browser is closed; or

  • persistent cookies, in which case they remain stored for the period set by the provider or until deleted by the user.

The durations indicated in this Policy are estimates. They may change depending on updates to the Shopify platform, the configuration of the services used, and changes made by third-party providers.


7. Updating the Cookie Policy

This Policy may be updated periodically to reflect:

  • legislative changes;

  • website updates;

  • changes to the Shopify platform;

  • the addition, removal, or update of applications and services;

  • changes to the analytics or marketing technologies used.

The applicable version is the one published on atelierrebul.ro at the time of access.


8. Contact details

For additional information about cookie usage and personal data protection, you can contact us at:

BOLD DESIGN COLLECTION S.R.L.
Registered office: Bucharest, Sector 3, 45 Unirii Boulevard, Block E3, TR 2+3, Mezzanine Floor
Postal code: 030824
Trade Register: J2020009763407
EUID: ROONRC.J2020009763407
Tax ID: RO 42910222
Email: contact@atelierrebul.ro
Phone: 0784 225 355